/*
  Прототип 2 · «Світлий журнал» у фірмовій айдентиці Вадима (айдентика\АЙДЕНТИКА.md).
  Світла версія бренду: білий папір, чорний текст, червоний акцент #DD0511, голубий/бірюзовий як другі кольори.
  Градієнт голубий -> червоний тільки за аркою фото, у печатці і у фіналі (+ одна шапка кейсу).
  Радіуси: кнопки і чипи = капсула, картки 28px (рамка) / 22px (ядро), фото 20px.
*/
:root{
  --bg:#FAFAF9;
  --paper:#FFFFFF;
  --mist:#F1F1F2;
  --line:#E3E3E6;
  --ink:#0B0B0C;
  --black:#000000;
  --muted:#5C5C66;          /* 6.4:1 на білому */
  --red:#DD0511;            /* білий на червоному 5.1:1, червоний на білому 5.1:1 */
  --red-dark:#850515;
  --blue:#53C7E4;           /* тільки з чорним текстом */
  --blue-soft:#E6F6FB;
  --teal:#428E94;           /* тільки з чорним текстом */
  --grad:linear-gradient(135deg,#67ABC6 0%,#9F5A6D 52%,#D80818 100%);
  --ease:cubic-bezier(.16,1,.3,1);
  --r-card:28px;
  --r-core:22px;
  --wrap:1240px;
  --gutter:clamp(16px,4vw,48px);
  --wide:"Unbounded","Manrope",system-ui,sans-serif;
  --sans:"Manrope",system-ui,sans-serif;
  --sym:"Segoe UI Symbol","Apple Symbols","Noto Sans Symbols 2",sans-serif;
}
*,*::before,*::after{box-sizing:border-box}
html{scroll-behavior:smooth;-webkit-text-size-adjust:100%}
body{margin:0;background:var(--bg);color:var(--ink);font-family:var(--sans);font-size:17px;line-height:1.6;overflow-x:hidden;-webkit-font-smoothing:antialiased}
/* мʼятий білий папір: фіксований шар під контентом, картки лишаються білими */
body::before{content:"";position:fixed;inset:0;pointer-events:none;z-index:-1;opacity:.38;
  background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='600' height='600'%3E%3Cfilter id='p'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.008 .012' numOctaves='4' seed='7'/%3E%3CfeDiffuseLighting lighting-color='%23fff' surfaceScale='2.2'%3E%3CfeDistantLight azimuth='45' elevation='58'/%3E%3C/feDiffuseLighting%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23p)'/%3E%3C/svg%3E")}
body::after{content:"";position:fixed;inset:0;pointer-events:none;z-index:91;opacity:.045;
  background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='160' height='160'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.9' numOctaves='2' stitchTiles='stitch'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)'/%3E%3C/svg%3E")}
img{display:block;max-width:100%}
a{color:inherit}
h1,h2,h3{font-family:var(--wide);font-weight:700;margin:0;letter-spacing:-.02em}
.star{font-family:var(--sym);color:var(--red);font-weight:400;font-style:normal;display:inline-block;transform:translateY(-.35em);font-size:.7em;margin-left:.04em;line-height:0}
.acc{color:var(--red);font-style:normal}
.wrap{max-width:var(--wrap);margin:0 auto;padding:0 var(--gutter)}
:focus-visible{outline:2px solid var(--red);outline-offset:3px;border-radius:8px}

/* ---------- плашка прототипу ---------- */
.proto{background:var(--black);color:#F2F2F2;font-size:12.5px;letter-spacing:.04em;text-align:center;padding:7px 16px;position:relative;z-index:92}
.proto b{font-weight:700;color:#FF8A90}

/* ---------- шапка ---------- */
.nav{position:sticky;top:12px;z-index:50;margin:14px auto 0;max-width:calc(var(--wrap) - 2*var(--gutter) + 24px);padding:0 12px}
.nav-in{display:flex;align-items:center;gap:24px;height:64px;padding:0 8px 0 24px;border-radius:999px;
  background:rgba(255,255,255,.8);backdrop-filter:blur(18px) saturate(140%);-webkit-backdrop-filter:blur(18px) saturate(140%);
  box-shadow:0 0 0 1px rgba(11,11,12,.08),0 10px 30px -14px rgba(11,11,12,.25)}
.brand{font-family:var(--wide);font-weight:700;font-size:15px;letter-spacing:.02em;text-transform:uppercase;text-decoration:none;white-space:nowrap;margin-right:auto}
.nav-links{display:flex;gap:4px;list-style:none;margin:0;padding:0}
.nav-links a{display:inline-flex;align-items:center;min-height:44px;padding:0 14px;border-radius:999px;text-decoration:none;font-size:15px;font-weight:600;color:var(--ink);transition:background .4s var(--ease),color .4s var(--ease)}
.nav-links a:hover{background:rgba(221,5,17,.07);color:var(--red)}
.burger{display:none;width:48px;height:48px;border:0;border-radius:999px;background:transparent;position:relative;cursor:pointer}
.burger span{position:absolute;left:13px;right:13px;height:2px;background:var(--ink);transition:transform .5s var(--ease),opacity .3s var(--ease)}
.burger span:nth-child(1){top:16px}.burger span:nth-child(2){top:23px}.burger span:nth-child(3){top:30px}
.menu-open .burger span:nth-child(1){transform:translateY(7px) rotate(45deg)}
.menu-open .burger span:nth-child(2){opacity:0}
.menu-open .burger span:nth-child(3){transform:translateY(-7px) rotate(-45deg)}

/* ---------- кнопки ---------- */
.btn{--h:52px;display:inline-flex;align-items:center;gap:12px;min-height:var(--h);padding:0 7px 0 24px;border-radius:999px;font:700 16px/1 var(--sans);text-decoration:none;white-space:nowrap;cursor:pointer;border:0;
  transition:transform .5s var(--ease),background .4s var(--ease),box-shadow .4s var(--ease),color .4s var(--ease)}
.btn:active{transform:scale(.98)}
.btn .ic{width:38px;height:38px;border-radius:999px;display:grid;place-items:center;font-size:19px;transition:transform .5s var(--ease)}
.btn:hover .ic{transform:translate(2px,-1px) scale(1.06)}
.btn-ink{background:var(--ink);color:#fff;box-shadow:0 12px 26px -14px rgba(11,11,12,.8)}
.btn-ink .ic{background:var(--red);color:#fff}
.btn-ink:hover{background:#26262a}
.btn-line{background:rgba(255,255,255,.6);color:var(--ink);box-shadow:inset 0 0 0 2px var(--red)}
.btn-line .ic{background:rgba(221,5,17,.09);color:var(--red)}
.btn-line:hover{background:#fff}
.btn-sm{--h:48px;font-size:15px;padding-left:20px;padding-right:5px}

/* ---------- Hero ---------- */
.hero{padding:clamp(36px,4.5vw,64px) 0 clamp(48px,6vw,80px)}
.hero-grid{display:grid;grid-template-columns:minmax(0,1.2fr) minmax(0,.8fr);gap:clamp(40px,6vw,96px);align-items:center}
.hero h1{font-size:clamp(1.7rem,3.55vw,3.15rem);line-height:1.1;text-transform:uppercase;font-weight:700}
.hero-quote{margin:30px 0 0;padding:4px 0 4px 22px;border-left:3px solid var(--red);max-width:44ch}
.hero-quote p{margin:0;font-size:clamp(1.12rem,1.5vw,1.3rem);line-height:1.5;font-weight:600;color:#1d1d21}
.niche{margin-top:30px}
.niche-label{font-size:14px;font-weight:600;color:var(--muted);margin:0 0 12px}
.chips{display:flex;flex-wrap:wrap;gap:8px}
.chip{min-height:44px;padding:0 18px;border-radius:999px;border:0;background:var(--paper);color:var(--ink);font:600 15px/1 var(--sans);cursor:pointer;
  box-shadow:inset 0 0 0 1px #D2D2D7;transition:background .4s var(--ease),color .4s var(--ease),box-shadow .4s var(--ease),transform .4s var(--ease)}
.chip:hover{box-shadow:inset 0 0 0 2px var(--red)}
.chip:active{transform:scale(.97)}
.chip[aria-pressed="true"]{background:var(--ink);color:#fff;box-shadow:none}
.niche-hint{margin:12px 0 0;font-size:14px;color:var(--muted);min-height:22px}
.niche-hint a{color:var(--red);font-weight:700}
.hero-cta{display:flex;flex-wrap:wrap;gap:12px;margin-top:26px}

.portrait{position:relative;justify-self:end;width:min(100%,420px);isolation:isolate;margin:0}
.portrait::before{content:"";position:absolute;inset:6% -8% -6% 10%;background:var(--grad);border-radius:999px 999px 40px 40px;filter:blur(38px);opacity:.6;z-index:-2}
.ring{position:absolute;border-radius:50%;z-index:-1;pointer-events:none}
.ring-1{width:170px;height:170px;top:-26px;left:-46px;border:1.5px solid var(--ink)}
.ring-2{width:120px;height:120px;top:30px;left:-74px;border:1.5px solid var(--red)}
.portrait-shell{padding:8px;border-radius:999px 999px 30px 30px;background:rgba(255,255,255,.75);box-shadow:0 0 0 1px rgba(11,11,12,.07),0 40px 80px -40px rgba(11,11,12,.45)}
.portrait-core{position:relative;aspect-ratio:4/5;border-radius:999px 999px 23px 23px;overflow:hidden;background:#E9EAEC}
.portrait-core img{width:100%;height:100%;object-fit:cover;object-position:50% 18%}
.portrait-core::after{content:"";position:absolute;inset:0;pointer-events:none;mix-blend-mode:soft-light;
  background:linear-gradient(160deg,rgba(103,171,198,.45),transparent 45%,rgba(216,8,24,.35))}
.sticker{position:absolute;top:16%;right:-30px;transform:rotate(-8deg);display:flex;flex-direction:column;align-items:flex-start;gap:4px;filter:drop-shadow(0 10px 18px rgba(133,5,21,.35))}
.sticker span{display:block;background:var(--red);color:#fff;font:800 15px/1 var(--wide);letter-spacing:.04em;padding:8px 14px 9px;border:2px solid var(--red-dark);border-radius:10px}
.sticker span + span{margin-left:22px}
.seal{position:absolute;left:-58px;bottom:58px;width:128px;height:128px;border-radius:50%;background:#fff;box-shadow:0 0 0 2px var(--red),0 18px 40px -20px rgba(11,11,12,.5);display:grid;place-items:center}
.seal svg{position:absolute;inset:8px;width:calc(100% - 16px);height:calc(100% - 16px);animation:spin 38s linear infinite}
.seal text{font:800 9.4px var(--sans);letter-spacing:.14em;fill:var(--ink);text-transform:uppercase}
.seal-core{width:52px;height:52px;border-radius:50%;background:var(--grad);display:grid;place-items:center;font:800 15px/1 var(--wide);color:#fff;letter-spacing:.02em;position:relative}
.seal-core::after{content:"\2731";font-family:var(--sym);position:absolute;top:2px;right:-2px;font-size:15px;color:var(--red);text-shadow:0 0 0 #fff}
@keyframes spin{to{transform:rotate(360deg)}}

/* ---------- стрічки ---------- */
.ribbons{position:relative;height:150px;overflow:hidden;margin:0 0 clamp(40px,6vw,80px)}
.band{position:absolute;left:-5%;width:110%;top:50%;overflow:hidden;white-space:nowrap}
.band-red{background:var(--red);color:#fff;transform:translateY(-50%) rotate(-3deg);z-index:2;box-shadow:0 14px 30px -18px rgba(133,5,21,.6)}
.band-ink{background:var(--ink);color:#fff;transform:translateY(-50%) rotate(2.4deg);z-index:1}
.track{display:inline-flex;gap:0;padding:12px 0;animation:marq 48s linear infinite}
.band-ink .track{animation-direction:reverse;animation-duration:60s;padding:9px 0}
.track span{font:700 15px/1 var(--wide);letter-spacing:.08em;text-transform:uppercase;padding-right:28px}
.band-ink .track span{font-size:12px;color:#CFCFD4}
.track i{font-style:normal;font-family:var(--sym);margin-right:28px}
.band-red .track i{color:#fff}
.band-ink .track i{color:var(--red)}
@keyframes marq{to{transform:translateX(-50%)}}

/* ---------- секції ---------- */
.section{padding:clamp(72px,10vw,140px) 0}
.h2{font-size:clamp(1.6rem,3.1vw,2.7rem);line-height:1.12;text-transform:uppercase;max-width:22ch}
.eyebrow{display:inline-flex;align-items:center;gap:8px;min-height:32px;padding:0 14px;border-radius:999px;box-shadow:inset 0 0 0 1.5px var(--red);color:var(--red);font-size:12px;font-weight:800;letter-spacing:.14em;text-transform:uppercase;margin-bottom:22px;background:#fff}
.eyebrow i{font-style:normal;font-family:var(--sym);font-size:13px;letter-spacing:0}

/* ---------- Блок 2: цифри ---------- */
.sheet{margin-top:44px;padding:8px;border-radius:var(--r-card);background:rgba(11,11,12,.04);box-shadow:0 0 0 1px rgba(11,11,12,.05)}
.sheet-core{background:var(--paper);border-radius:var(--r-core);box-shadow:0 30px 60px -40px rgba(11,11,12,.4);padding:8px clamp(8px,2vw,16px)}
.row{position:relative;display:grid;grid-template-columns:minmax(0,2fr) minmax(0,3.4fr) minmax(0,5fr) 56px;gap:24px;align-items:center;
  padding:30px clamp(12px,2vw,24px);border-radius:18px;text-decoration:none;transition:background .5s var(--ease)}
.row + .row::before{content:"";position:absolute;top:0;left:clamp(12px,2vw,24px);right:clamp(12px,2vw,24px);height:1px;background:var(--line)}
.row:hover{background:#FBF6F6}
.row-niche{font-weight:800;font-size:16px;display:block}
.row-sub{font-size:14.5px;color:var(--muted);display:block;margin-top:2px}
.row-main{display:flex;flex-direction:column;gap:8px}
.big{font-family:var(--wide);font-weight:600;font-size:clamp(2.2rem,3.9vw,3.4rem);line-height:1;letter-spacing:-.04em;color:var(--ink);font-variant-numeric:tabular-nums;white-space:nowrap}
.big-unit{font-size:13px;font-weight:800;letter-spacing:.14em;text-transform:uppercase;color:var(--red)}
.facts{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1.45fr) minmax(0,.85fr);gap:16px;margin:0}
.facts div{min-width:0}
.facts dt{font-size:13px;color:var(--muted);font-weight:600}
.facts dd{margin:4px 0 0;font-weight:800;font-size:18px;font-variant-numeric:tabular-nums;white-space:nowrap}
.facts dd.hl{color:var(--red)}
.row-go{width:48px;height:48px;border-radius:999px;display:grid;place-items:center;font-size:20px;background:#fff;box-shadow:inset 0 0 0 1.5px var(--red);color:var(--red);transition:transform .5s var(--ease),background .4s var(--ease),color .4s var(--ease)}
.row:hover .row-go{transform:translate(3px,-2px);background:var(--red);color:#fff}
.source{margin:18px 4px 0;font-size:14px;color:var(--muted)}

/* ---------- Блок 3: партнер ---------- */
.partner-quote{margin:26px 0 0;max-width:46ch;font-size:clamp(1.15rem,1.7vw,1.4rem);line-height:1.5;font-weight:500;color:#1d1d21}
.partner-quote q{font-weight:800;quotes:"«" "»"}
.partner-quote q::before,.partner-quote q::after{color:var(--red)}
.bento{display:grid;grid-template-columns:repeat(12,minmax(0,1fr));gap:16px;margin-top:52px}
.cell{padding:8px;border-radius:var(--r-card);background:rgba(11,11,12,.04);box-shadow:0 0 0 1px rgba(11,11,12,.05)}
.cell-core{height:100%;border-radius:var(--r-core);padding:clamp(24px,3vw,40px);display:flex;flex-direction:column;gap:14px}
.cell h3{font-size:clamp(1.15rem,1.6vw,1.4rem);line-height:1.25;font-weight:700}
.cell p{margin:0;font-size:16.5px;max-width:46ch}
.ico{width:52px;height:52px;border-radius:50%;display:grid;place-items:center;font-size:24px;box-shadow:inset 0 0 0 2px var(--red);color:var(--ink)}
.cell-a{grid-column:1 / span 7;grid-row:1 / span 2}
.cell-a .cell-core{background:var(--ink);color:#fff;justify-content:space-between;min-height:440px;position:relative;overflow:hidden}
.cell-a .ico{color:#fff}
.cell-a p{color:#C9C9CF}
.cell-a .display{font-family:var(--wide);font-weight:800;text-transform:uppercase;font-size:clamp(2rem,3.9vw,3.4rem);line-height:1.02;letter-spacing:-.03em;margin:0;color:#fff}
.cell-a .display .star{font-size:.55em}
.cell-a .watermark{position:absolute;right:-30px;bottom:-60px;font-family:var(--sym);font-size:260px;line-height:1;color:rgba(221,5,17,.16);pointer-events:none}
.cell-b{grid-column:8 / span 5}
.cell-b .cell-core{background:var(--paper)}
.cell-c{grid-column:8 / span 5}
.cell-c .cell-core{background:var(--blue-soft)}
.cell-b p,.cell-c p{color:#34343a}
.textlink{display:inline-flex;align-items:center;gap:8px;min-height:44px;margin-top:28px;font-weight:800;color:var(--red);text-decoration:none;border-bottom:2px solid currentColor}
.textlink i{transition:transform .5s var(--ease)}
.textlink:hover i{transform:translateY(3px)}

/* ---------- Блок 5: кейси ---------- */
.tabs{display:flex;gap:8px;margin-top:34px;overflow-x:auto;padding:4px 2px 8px;scrollbar-width:none}
.tabs::-webkit-scrollbar{display:none}
.tab{flex:0 0 auto}
.cases{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:20px;margin-top:26px}
.case{padding:7px;border-radius:var(--r-card);background:rgba(11,11,12,.04);box-shadow:0 0 0 1px rgba(11,11,12,.05);transition:opacity .45s var(--ease),transform .6s var(--ease)}
.case.is-out{opacity:0;transform:translateY(14px) scale(.98)}
.case[hidden]{display:none}
.case a{display:flex;flex-direction:column;height:100%;background:var(--paper);border-radius:var(--r-core);overflow:hidden;text-decoration:none;
  box-shadow:0 24px 50px -40px rgba(11,11,12,.55);transition:transform .6s var(--ease),box-shadow .6s var(--ease)}
.case a:hover{transform:translateY(-4px);box-shadow:0 34px 60px -36px rgba(11,11,12,.6)}
.case-head{position:relative;padding:20px 22px 24px;min-height:156px;display:flex;flex-direction:column;align-items:flex-start;gap:14px;overflow:hidden}
.case-niche{display:inline-flex;align-items:center;min-height:26px;padding:0 11px;border-radius:999px;background:#fff;color:var(--ink);font-size:11.5px;font-weight:800;letter-spacing:.1em;text-transform:uppercase}
.case-title{font-family:var(--wide);font-weight:700;font-size:1.22rem;line-height:1.25;margin:0;position:relative}
.h-red{background:var(--red);color:#fff}
.h-ink{background:var(--ink);color:#fff}
.h-ink .case-niche{background:var(--red);color:#fff}
.h-blue{background:var(--blue);color:var(--ink)}
.h-teal{background:var(--teal);color:var(--ink)}
.h-grad{background:var(--grad);color:#fff}
.h-grad::before{content:"";position:absolute;inset:0;background:rgba(11,11,12,.28)}
.h-grad .case-niche{position:relative}
.case-body{padding:18px 18px 22px;display:flex;flex-direction:column;gap:14px;flex:1}
.shot{aspect-ratio:16/10;border-radius:16px;overflow:hidden;background:var(--mist);box-shadow:inset 0 0 0 1px var(--line)}
.shot img{width:100%;height:100%;object-fit:cover;object-position:0 0;transition:transform 1.2s var(--ease)}
.case a:hover .shot img{transform:scale(1.04)}
.figure{aspect-ratio:16/10;border-radius:16px;background:var(--mist);box-shadow:inset 0 0 0 1px var(--line);display:flex;flex-direction:column;justify-content:center;padding:20px 22px;position:relative;overflow:hidden}
.figure::after{content:"";position:absolute;width:150px;height:150px;right:-50px;top:-50px;border-radius:50%;border:1.5px solid rgba(221,5,17,.5)}
.figure b{font-family:var(--wide);font-weight:700;font-size:clamp(1.8rem,2.7vw,2.4rem);line-height:1.05;letter-spacing:-.04em;color:var(--ink)}
.figure span{font-size:13px;font-weight:800;letter-spacing:.12em;text-transform:uppercase;color:var(--red);margin-top:10px}
.case-meta{margin:0 6px;font-size:15px;color:#34343a}
.case-more{margin:auto 6px 0;display:inline-flex;align-items:center;gap:8px;font-weight:800;font-size:15px;color:var(--ink)}
.case-more i{color:var(--red);transition:transform .5s var(--ease)}
.case a:hover .case-more i{transform:translate(3px,-2px)}
.case-all{grid-column:1 / -1}
.case-all a{background:var(--ink);color:#fff;flex-direction:row;align-items:center;justify-content:space-between;gap:24px;padding:clamp(28px,4vw,44px) clamp(24px,4vw,48px);position:relative}
.case-all .all-t{font-family:var(--wide);font-weight:800;text-transform:uppercase;font-size:clamp(1.8rem,3.6vw,3rem);line-height:1.05;letter-spacing:-.02em}
.case-all p{margin:10px 0 0;color:#C9C9CF;font-size:16px;max-width:48ch}
.case-all .all-go{flex:0 0 auto;width:76px;height:76px;border-radius:999px;background:var(--red);color:#fff;display:grid;place-items:center;font-size:30px;transition:transform .6s var(--ease)}
.case-all a:hover .all-go{transform:translate(4px,-3px) rotate(-8deg)}

/* ---------- блог ---------- */
.posts{margin-top:44px;border-top:2px solid var(--ink)}
.post{display:grid;grid-template-columns:200px minmax(0,1fr) 56px;gap:32px;align-items:start;padding:34px 0;border-bottom:1px solid var(--line)}
.post-meta{display:flex;flex-direction:column;gap:10px;font-size:14px;color:var(--muted);font-weight:600;padding-top:4px}
.soon{align-self:flex-start;display:inline-flex;align-items:center;gap:6px;min-height:28px;padding:0 12px;border-radius:999px;box-shadow:inset 0 0 0 1.5px var(--red);color:var(--red);font-weight:800;font-size:12.5px;background:#fff}
.post h3{font-size:clamp(1.2rem,2vw,1.65rem);line-height:1.25;font-weight:600}
.post p{margin:10px 0 0;color:var(--muted);max-width:60ch}
.post-go{width:48px;height:48px;border-radius:999px;display:grid;place-items:center;font-size:20px;color:#8A8A93;box-shadow:inset 0 0 0 1px var(--line);margin-top:2px}

/* ---------- фінал ---------- */
.final{padding:8px;border-radius:36px;background:rgba(11,11,12,.05);box-shadow:0 0 0 1px rgba(11,11,12,.06)}
.final-core{border-radius:29px;background:var(--black);color:#fff;padding:clamp(40px,7vw,96px) clamp(24px,6vw,80px);display:grid;grid-template-columns:minmax(0,1.3fr) auto;gap:32px;align-items:end;position:relative;overflow:hidden;isolation:isolate}
.final-core::before{content:"";position:absolute;width:760px;height:460px;right:-160px;bottom:-230px;border-radius:50%;background:linear-gradient(100deg,#53C7E4 0%,#67ABC6 22%,#9F5A6D 52%,#D80818 80%);filter:blur(64px);opacity:.9;z-index:-1}
.final-core::after{content:"";position:absolute;width:420px;height:420px;right:-120px;top:-220px;border-radius:50%;border:1.5px solid rgba(255,255,255,.22);z-index:-1}
.final h2{font-size:clamp(1.9rem,4.2vw,3.6rem);line-height:1.06;text-transform:uppercase}
.final p{margin:18px 0 0;color:#D0D0D6;max-width:46ch;font-size:18px}
.final .picked{margin-top:12px;font-size:15px;color:#fff;font-weight:700;min-height:24px}
.btn-white{background:#fff;color:var(--ink)}
.btn-white .ic{background:var(--red);color:#fff}
.btn-white:hover{background:#F1F1F2}

.foot{padding:56px 0 48px}
.foot-in{display:flex;flex-wrap:wrap;gap:24px 48px;align-items:center;justify-content:space-between;padding-top:32px;background:linear-gradient(var(--line),var(--line)) var(--gutter) 0/calc(100% - 2*var(--gutter)) 1px no-repeat}
.foot .brand{margin:0}
.foot ul{display:flex;flex-wrap:wrap;gap:4px 8px;list-style:none;margin:0;padding:0}
.foot ul a{display:inline-flex;min-height:44px;align-items:center;padding:0 10px;text-decoration:none;font-size:15px;font-weight:600;color:#34343a}
.foot ul a:hover{color:var(--red)}
.foot small{color:var(--muted);font-size:14px}

/* ---------- поява ---------- */
.rv{opacity:0;transform:translateY(28px);filter:blur(6px);transition:opacity 1s var(--ease),transform 1.1s var(--ease),filter 1s var(--ease);transition-delay:var(--d,0s)}
.rv.in{opacity:1;transform:none;filter:none}

/* ---------- мобільне меню ---------- */
.sheet-menu{position:fixed;inset:0;z-index:45;background:rgba(250,250,249,.95);backdrop-filter:blur(24px);-webkit-backdrop-filter:blur(24px);
  display:flex;flex-direction:column;justify-content:center;padding:96px 24px 40px;gap:6px;opacity:0;visibility:hidden;transition:opacity .5s var(--ease),visibility 0s .5s}
.menu-open .sheet-menu{opacity:1;visibility:visible;transition:opacity .5s var(--ease)}
.sheet-menu a.m{font-family:var(--wide);font-weight:700;text-transform:uppercase;font-size:1.8rem;text-decoration:none;min-height:56px;display:flex;align-items:center;opacity:0;transform:translateY(24px);transition:opacity .6s var(--ease),transform .7s var(--ease)}
.menu-open .sheet-menu a.m{opacity:1;transform:none}
.menu-open .sheet-menu a.m:nth-child(2){transition-delay:.06s}
.menu-open .sheet-menu a.m:nth-child(3){transition-delay:.12s}
.menu-open .sheet-menu a.m:nth-child(4){transition-delay:.18s}
.sheet-menu .btn{margin-top:28px;align-self:flex-start}

/* ---------- адаптив ---------- */
@media (max-width:1080px){
  .row{grid-template-columns:minmax(0,1fr) 48px;gap:16px 20px}
  .row-label,.row-main,.facts{grid-column:1}
  .row-go{grid-column:2;grid-row:1}
  .cases{grid-template-columns:repeat(2,minmax(0,1fr))}
}
@media (max-width:900px){
  .nav-links,.nav .btn{display:none}
  .burger{display:block}
  .hero-grid{grid-template-columns:1fr}
  .portrait{justify-self:center;width:min(84%,390px);margin:32px auto 0}
  .bento{grid-template-columns:1fr}
  .cell-a,.cell-b,.cell-c{grid-column:1;grid-row:auto}
  .cell-a .cell-core{min-height:0}
  .post{grid-template-columns:minmax(0,1fr) 48px;gap:12px 20px}
  .post-meta{grid-column:1 / -1;flex-direction:row;align-items:center;padding:0}
  .post-go{grid-column:2;grid-row:2}
  .final-core{grid-template-columns:1fr;align-items:start}
}
@media (max-width:640px){
  body{font-size:16px}
  .nav{top:8px;padding:0 8px}
  .nav-in{height:60px;padding-left:20px}
  .brand{font-size:13px}
  .hero{padding-top:32px}
  .hero h1{font-size:clamp(1.45rem,7.2vw,1.9rem)}
  .hero-cta .btn{width:100%;justify-content:space-between}
  .sticker{right:-10px;top:10%}
  .sticker span{font-size:12px;padding:7px 11px 8px}
  .ring-1{width:120px;height:120px;left:-18px;top:-18px}
  .ring-2{width:84px;height:84px;left:-30px;top:30px}
  .seal{left:-14px;bottom:28px;width:108px;height:108px}
  .seal-core{width:44px;height:44px;font-size:13px}
  .ribbons{height:120px}
  .track span{font-size:13px}
  .facts{grid-template-columns:1fr 1fr;gap:14px}
  .facts dd{font-size:17px}
  .cases{grid-template-columns:1fr}
  .case-all a{flex-direction:column;align-items:flex-start}
  .case-all .all-go{width:60px;height:60px;font-size:24px}
  .final .btn{width:100%;justify-content:space-between}
}
/* без анімацій: клас .is-static ставить скрипт у <head> (системне «зменшити рух» або ?shot; ?anim вмикає анімації примусово) */
.is-static{scroll-behavior:auto}
.is-static *,.is-static *::before,.is-static *::after{animation:none!important;transition-duration:.01ms!important;transition-delay:0s!important}
.is-static .rv{opacity:1;transform:none;filter:none}

/* =====================================================================
   Портфоліо (прототип 4): загальні цифри, «що ви отримуєте», кейси з даних, вікно розбору, сторінка cases.html
   ===================================================================== */
.h-mist{background:var(--mist);color:var(--ink)}
.h-mist .case-niche{background:var(--ink);color:#fff}

/* ---- загальні цифри ---- */
.stats{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:16px;margin-top:44px}
.stat{padding:8px;border-radius:var(--r-card);background:rgba(11,11,12,.04);box-shadow:0 0 0 1px rgba(11,11,12,.05)}
.stat-core{container-type:inline-size;height:100%;background:var(--paper);border-radius:var(--r-core);padding:28px 26px 26px;display:flex;flex-direction:column;gap:12px;box-shadow:0 24px 50px -40px rgba(11,11,12,.45)}
.stat:first-child .stat-core{background:var(--ink);color:#fff}
.stat b{font-family:var(--wide);font-weight:600;font-size:min(clamp(2.2rem,3.6vw,3.2rem),19.5cqi);line-height:1;letter-spacing:-.04em;font-variant-numeric:tabular-nums;white-space:nowrap}
/* 18.10: «$4 млн+» вилазив за картку на вузьких колонках — розмір цифри не більше ширини картки */
.stat b em{font-style:normal;color:var(--red)}
.stat-core > span{font-size:13px;font-weight:800;letter-spacing:.12em;text-transform:uppercase;color:var(--red)}
.stat p{margin:0;font-size:15px;color:#34343a}
.stat:first-child p{color:#C9C9CF}

/* ---- що ви отримуєте ---- */
.offer{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:16px;margin-top:56px}
.perk{padding:8px;border-radius:var(--r-card);background:rgba(11,11,12,.04);box-shadow:0 0 0 1px rgba(11,11,12,.05)}
.perk-core{position:relative;height:100%;border-radius:var(--r-core);padding:clamp(26px,3vw,38px);padding-top:86px;display:flex;flex-direction:column;gap:14px;background:var(--paper);overflow:visible}
.perk:nth-child(1) .perk-core{background:var(--ink);color:#fff}
.perk:nth-child(3) .perk-core{background:var(--blue-soft)}
.perk-num{position:absolute;top:26px;right:28px;font:800 13px/1 var(--wide);letter-spacing:.1em;color:var(--red)}
.perk h3{font-size:clamp(1.3rem,1.9vw,1.65rem);line-height:1.15;text-transform:uppercase;font-weight:800}
.perk p{margin:0;font-size:16.5px;color:#34343a}
.perk:nth-child(1) p{color:#C9C9CF}
.perk ul{list-style:none;margin:6px 0 0;padding:0;display:flex;flex-wrap:wrap;gap:6px}
.perk li{font-size:13px;font-weight:700;padding:6px 11px;border-radius:999px;background:rgba(11,11,12,.06)}
.perk:nth-child(1) li{background:rgba(255,255,255,.1);color:#fff}
.emo{position:absolute;top:-34px;left:22px;width:104px;height:104px;transform:rotate(-8deg);filter:drop-shadow(0 18px 18px rgba(11,11,12,.28));transition:transform .7s var(--ease)}
.perk:nth-child(2) .emo{transform:rotate(7deg)}
.perk:hover .emo{transform:rotate(0) scale(1.08) translateY(-4px)}
.emo-tag{position:absolute;top:22px;left:118px;transform:rotate(-4deg);background:var(--red);color:#fff;font:800 12px/1 var(--wide);letter-spacing:.05em;text-transform:uppercase;padding:7px 11px 8px;border:2px solid var(--red-dark);border-radius:9px;box-shadow:0 8px 16px -8px rgba(133,5,21,.6)}
.offer-foot{margin-top:28px;display:flex;flex-wrap:wrap;align-items:center;gap:14px 24px}
.offer-foot p{margin:0;font-weight:700;font-size:17px;max-width:52ch}
.float-emo{position:absolute;width:76px;pointer-events:none;filter:drop-shadow(0 14px 14px rgba(11,11,12,.25))}
.is-anim .float-emo{animation:bob 5s ease-in-out infinite}
@keyframes bob{50%{transform:translateY(-10px) rotate(6deg)}}

/* ---- кейси: лічильник у вкладках ---- */
.tab sup{font-size:11px;font-weight:800;margin-left:5px;opacity:.55;vertical-align:baseline}
.cases-more{display:flex;justify-content:center;margin-top:12px}

/* ---- вікно розбору кейсу ---- */
.dlg-open{overflow:hidden}
.cdlg{width:min(760px,calc(100% - 24px));max-height:calc(100dvh - 32px);padding:0;border:0;border-radius:30px;background:transparent;color:var(--ink);overflow:visible}
.cdlg::backdrop{background:rgba(11,11,12,.55);backdrop-filter:blur(6px);-webkit-backdrop-filter:blur(6px)}
.cdlg[open]{animation:dlgIn .5s var(--ease)}
@keyframes dlgIn{from{opacity:0;transform:translateY(24px) scale(.98)}}
.cdlg-in{max-height:calc(100dvh - 32px);overflow:auto;background:var(--paper);border-radius:30px;box-shadow:0 40px 90px -30px rgba(0,0,0,.6)}
.cdlg-head{position:relative;padding:26px 80px 28px 28px;display:flex;flex-direction:column;align-items:flex-start;gap:14px}
.cdlg-head h3{font-size:clamp(1.3rem,2.6vw,1.8rem);line-height:1.2;position:relative}
.h-grad.cdlg-head::before{border-radius:30px 30px 0 0}
.cdlg-x{position:absolute;top:18px;right:18px;width:48px;height:48px;border-radius:999px;border:0;background:#fff;color:var(--ink);font-size:20px;display:grid;place-items:center;cursor:pointer;z-index:1}
.cdlg-body{padding:24px 28px 30px}
.cdlg-facts{display:grid;grid-template-columns:repeat(auto-fit,minmax(150px,1fr));gap:12px;margin:0 0 6px}
.cdlg-facts div{background:var(--mist);border-radius:16px;padding:14px 16px}
.cdlg-facts dt{font-size:12.5px;color:var(--muted);font-weight:700}
.cdlg-facts dd{margin:4px 0 0;font-weight:800;font-size:18px;line-height:1.25}
.cdlg-facts dd.hl{color:var(--red);font-family:var(--wide);font-size:22px;letter-spacing:-.02em}
.cdlg-facts small{font:700 12px var(--sans);letter-spacing:.06em;text-transform:uppercase}
.cdlg-shot{margin-top:16px;aspect-ratio:auto}
.cdlg-shot img{height:auto;object-fit:contain}
.cdlg h4{font:800 13px/1 var(--sans);letter-spacing:.14em;text-transform:uppercase;color:var(--red);margin:24px 0 10px}
.cdlg p{margin:0}
.cdlg ul{margin:0;padding:0;list-style:none;display:flex;flex-direction:column;gap:8px}
.cdlg li{position:relative;padding-left:22px}
.cdlg li::before{content:"\2731";font-family:var(--sym);color:var(--red);position:absolute;left:0;top:0}
.cdlg-unk{margin-top:22px!important;padding:14px 16px;border-left:3px solid var(--red);background:#FBF6F6;border-radius:0 12px 12px 0;font-size:15.5px}
.cdlg-proof{margin-top:18px!important;display:flex;gap:8px;align-items:center;font-size:14.5px;color:var(--muted);font-weight:600}
.cdlg-proof i{color:var(--red);font-size:20px}
.cdlg-cta{display:flex;flex-wrap:wrap;gap:10px;margin-top:24px}

/* ---- сторінка cases.html ---- */
.page-head{padding:clamp(40px,6vw,88px) 0 clamp(16px,3vw,32px)}
.page-head h1{font-size:clamp(2rem,5.4vw,4.6rem);line-height:1.02;text-transform:uppercase;letter-spacing:-.03em}
.page-head .lead{margin:22px 0 0;max-width:56ch;font-size:clamp(1.05rem,1.5vw,1.25rem);font-weight:600;color:#1d1d21}
.page-stats{display:flex;flex-wrap:wrap;gap:10px;margin-top:26px}
.page-stats span{display:inline-flex;align-items:center;gap:8px;min-height:40px;padding:0 16px;border-radius:999px;background:#fff;box-shadow:inset 0 0 0 1px var(--line);font-weight:700;font-size:15px}
.page-stats b{font-family:var(--wide);color:var(--red)}
.back{display:inline-flex;align-items:center;gap:8px;min-height:44px;font-weight:700;text-decoration:none;color:var(--muted)}
.back:hover{color:var(--red)}
.sticky-tabs{position:sticky;top:86px;z-index:20;background:linear-gradient(var(--bg) 70%,rgba(250,250,249,0));padding-top:6px}

@media (max-width:1080px){ .stats{grid-template-columns:repeat(2,minmax(0,1fr))} }
@media (max-width:900px){
  .offer{grid-template-columns:1fr;gap:44px;margin-top:64px}
}
@media (max-width:640px){
  .stat-core{padding:22px 20px}
  .cdlg-head{padding:22px 72px 24px 20px}
  .cdlg-body{padding:20px 20px 24px}
  .cdlg-cta .btn{width:100%;justify-content:space-between}
  .sticky-tabs{top:76px}
}
.h-wine{background:var(--red-dark);color:#fff}

/* ---- «Що ви отримуєте» v2: плашка «Стратегія окупності» + 3 картки з фактом ---- */
.perk:nth-child(1) .perk-core{background:var(--paper);color:var(--ink)}
.perk:nth-child(1) p{color:#34343a}
.perk:nth-child(1) li{background:rgba(11,11,12,.06);color:var(--ink)}
.perk-sub{font-size:13px!important;font-weight:800;letter-spacing:.1em;text-transform:uppercase;color:var(--red)!important;margin-top:-6px!important}
.perk-fact{margin-top:auto!important;padding:14px 16px;border-radius:14px;background:#FBF6F6;box-shadow:inset 0 0 0 1px rgba(221,5,17,.18);font-size:14.5px!important;font-weight:700;color:var(--ink)!important;display:flex;gap:8px}
.perk-fact i{font-style:normal;font-family:var(--sym);color:var(--red)}
.perk ul{margin-bottom:8px}
.strat{margin-top:84px;padding:8px;border-radius:var(--r-card);background:rgba(11,11,12,.04);box-shadow:0 0 0 1px rgba(11,11,12,.05)}
.strat-core{position:relative;border-radius:var(--r-core);background:var(--ink);color:#fff;padding:clamp(28px,3.4vw,44px);padding-left:clamp(28px,12vw,170px);display:grid;grid-template-columns:minmax(0,1.5fr) minmax(0,1fr);gap:28px;align-items:center;overflow:hidden;isolation:isolate}
.strat-core::before{content:"";position:absolute;width:620px;height:360px;right:-180px;bottom:-220px;border-radius:50%;background:linear-gradient(100deg,#53C7E4,#9F5A6D 50%,#D80818);filter:blur(60px);opacity:.75;z-index:-1}
.strat-tag{display:inline-flex;min-height:28px;align-items:center;padding:0 12px;border-radius:999px;background:var(--red);font:800 11.5px/1 var(--sans);letter-spacing:.12em;text-transform:uppercase}
.strat h3{font-size:clamp(1.6rem,3vw,2.5rem);line-height:1.05;text-transform:uppercase;font-weight:800;margin:14px 0 12px}
.strat p{margin:0;color:#D0D0D6;font-size:16.5px;max-width:52ch}
.strat-fact{justify-self:end;max-width:280px;padding:22px 24px;border-radius:20px;background:rgba(255,255,255,.08);box-shadow:inset 0 0 0 1px rgba(255,255,255,.16);backdrop-filter:blur(8px)}
.strat-fact b{display:block;font:600 clamp(2.4rem,4vw,3.4rem)/1 var(--wide);letter-spacing:-.04em}
.strat-fact span{display:block;margin-top:10px;font-size:14px;color:#D0D0D6;font-weight:600}
.emo-strat{top:50%;left:clamp(10px,2.4vw,36px);width:clamp(84px,9vw,124px);height:auto;transform:translateY(-50%) rotate(-10deg)}
.strat:hover .emo-strat{transform:translateY(-54%) rotate(0) scale(1.06)}
.offer{margin-top:72px}
@media (max-width:900px){
  .strat-core{grid-template-columns:1fr;padding-left:clamp(24px,5vw,40px);padding-top:110px}
  .strat-fact{justify-self:start}
  .emo-strat{top:18px;transform:rotate(-10deg);width:90px}
  .strat:hover .emo-strat{transform:rotate(0) scale(1.06)}
}
.offer-note{display:block;margin-top:8px;font-size:13.5px;font-weight:500;color:#6b6b73}

/* ---- Відгуки (14.10) ---- */
.revs{margin-top:44px;display:grid;grid-template-columns:repeat(6,minmax(0,1fr));gap:18px}
@media (max-width:1180px){.revs{grid-template-columns:repeat(3,minmax(0,1fr))}}
.rev{margin:0;display:flex;flex-direction:column;gap:14px}
.rev-media{position:relative;display:block;width:100%;aspect-ratio:9/16;border-radius:22px;overflow:hidden;background:var(--ink);border:0;padding:0;cursor:pointer;box-shadow:0 0 0 1px var(--line)}
.rev-media img{width:100%;height:100%;object-fit:cover;transition:transform 1.2s var(--ease)}
.rev-media:hover img{transform:scale(1.04)}
.rev-media iframe{position:absolute;inset:0;width:100%;height:100%;border:0}
.rev-media.is-on{cursor:default}
.rev-play{position:absolute;left:50%;top:50%;width:68px;height:68px;margin:-34px 0 0 -34px;border-radius:999px;background:var(--red);color:#fff;display:grid;place-items:center;font-size:26px;box-shadow:0 10px 30px rgba(221,5,17,.35);transition:transform .4s var(--ease)}
.rev-media:hover .rev-play{transform:scale(1.08)}
.rev-soon{position:absolute;left:12px;top:12px;padding:6px 10px;border-radius:999px;background:rgba(255,255,255,.92);color:var(--ink);font:700 12px/1 var(--sans)}
.rev-chat .rev-media{cursor:default;background:#1b1b22}
.rev-chat .rev-media img{object-fit:contain;object-position:50% 50%}
.rev figcaption{display:flex;flex-direction:column;gap:4px;font-size:15px;color:var(--muted)}
.rev figcaption b{color:var(--ink);font-size:16px}
.rev figcaption a{margin-top:4px;color:var(--red);font-weight:700;text-decoration:none;display:inline-flex;gap:4px;align-items:center}

/* ---- Заявка ---- */
.lead-core{grid-template-columns:minmax(0,1fr) minmax(0,1fr);align-items:start}
.lead-form{display:grid;grid-template-columns:minmax(0,1fr);gap:14px;position:relative}
.lead-form label{display:grid;grid-template-columns:minmax(0,1fr);gap:6px;font:600 14px/1.2 var(--sans);color:#D0D0D6}
.lead-form input,.lead-form select{width:100%;min-width:0;height:52px;border-radius:14px;border:1px solid rgba(255,255,255,.18);background:rgba(255,255,255,.08);color:#fff;padding:0 16px;font:500 16px var(--sans);outline:none;transition:border-color .2s}
.lead-form select option{color:var(--ink)}
.lead-form input::placeholder{color:#8f8f99}
.lead-form input:focus,.lead-form select:focus{border-color:#fff}
.lead-form [aria-invalid]{border-color:#ff6b73}
.lead-form .btn{justify-content:space-between;margin-top:6px}
.lead-form .btn:disabled{opacity:.7;cursor:wait}
.lead-msg{margin:0!important;font-size:15px!important;color:#fff!important;min-height:22px}

/* ---- FAQ ---- */
.faq-wrap{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,2fr);gap:48px;align-items:start}
.faq{border-top:2px solid var(--ink)}
.faq details{border-bottom:1px solid var(--line)}
.faq summary{list-style:none;cursor:pointer;display:flex;justify-content:space-between;gap:24px;align-items:center;padding:24px 0;font:600 clamp(1.05rem,1.6vw,1.3rem)/1.3 var(--sans)}
.faq summary::-webkit-details-marker{display:none}
.faq summary::after{content:"+";flex:none;width:40px;height:40px;border-radius:999px;display:grid;place-items:center;box-shadow:inset 0 0 0 1px var(--line);font-size:22px;font-weight:400;transition:transform .4s var(--ease),background .2s}
.faq details[open] summary::after{transform:rotate(45deg);background:var(--red);color:#fff;box-shadow:none}
.faq details p{margin:0 0 24px;color:var(--muted);max-width:62ch;font-size:17px}
.faq details a{color:var(--red)}

@media (max-width:900px){
  .revs{grid-template-columns:repeat(2,minmax(0,1fr));gap:16px}
  .lead-core{grid-template-columns:1fr}
  .faq-wrap{grid-template-columns:1fr;gap:20px}
}
@media (max-width:560px){
  .revs{display:flex;overflow-x:auto;scroll-snap-type:x mandatory;margin-left:calc(-1*var(--gutter));margin-right:calc(-1*var(--gutter));padding:0 var(--gutter) 6px;scrollbar-width:none}
  .rev{flex:0 0 72%;scroll-snap-align:start}
  .rev-play{width:56px;height:56px;margin:-28px 0 0 -28px;font-size:22px}
}

/* ================= 15.10: тексти з 12-ТЕКСТИ-САЙТУ.md — нові блоки ================= */
.hero-sub{margin:18px 0 0;max-width:46ch;font-size:clamp(1rem,1.3vw,1.12rem);line-height:1.55;color:var(--muted);font-weight:500}
.sec-sub{margin:16px 0 0;max-width:56ch;font-size:17px;color:var(--muted)}
.read-note{margin:22px 0 0;padding:18px 22px;border-radius:18px;background:var(--paper);box-shadow:inset 0 0 0 1px var(--line);font-size:15px;line-height:1.6;color:#3a3a42;max-width:88ch}
.read-note b{color:var(--ink)}

/* Про мене */
.about{display:grid;grid-template-columns:minmax(0,1.05fr) minmax(0,1fr);gap:clamp(28px,5vw,72px);align-items:start}
.about-cta{margin-top:28px;display:flex;flex-wrap:wrap;gap:12px}
.about-list{list-style:none;margin:0;padding:0;display:grid;gap:12px;counter-reset:ab}
.about-list li{counter-increment:ab;position:relative;padding:20px 22px 20px 70px;border-radius:var(--r-core);background:var(--paper);box-shadow:0 0 0 1px var(--line);font-size:16px;line-height:1.55;color:#34343a}
.about-list li::before{content:counter(ab,decimal-leading-zero);position:absolute;left:22px;top:20px;font:800 13px/1.6 var(--wide);letter-spacing:.08em;color:var(--red)}
.about-list b{display:block;color:var(--ink);font-size:17px;margin-bottom:2px}

/* Як працюю */
.steps{list-style:none;margin:44px 0 0;padding:0;display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:16px}
.step{padding:8px;border-radius:var(--r-card);background:rgba(11,11,12,.04);box-shadow:0 0 0 1px rgba(11,11,12,.05)}
.step-core{height:100%;border-radius:var(--r-core);background:var(--paper);padding:26px 24px 28px;display:flex;flex-direction:column;gap:12px}
.step:nth-child(3) .step-core{background:var(--ink);color:#fff}
.step:nth-child(3) p{color:#C9C9CF}
.step-n{font:800 clamp(2rem,3vw,2.6rem)/1 var(--wide);color:var(--red);letter-spacing:-.02em}
.step h3{font-size:clamp(1.02rem,1.3vw,1.18rem);line-height:1.2;text-transform:uppercase;font-weight:800}
.step p{margin:0;font-size:15.5px;line-height:1.55;color:#34343a}

/* Кому підійду */
.fit{margin-top:40px;display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:16px}
.fit-col{padding:8px;border-radius:var(--r-card);background:rgba(11,11,12,.04);box-shadow:0 0 0 1px rgba(11,11,12,.05)}
.fit-core{height:100%;border-radius:var(--r-core);padding:clamp(24px,3vw,36px);background:var(--paper)}
.fit-yes .fit-core{background:var(--blue-soft)}
.fit h3{display:flex;align-items:center;gap:10px;font-size:clamp(1.05rem,1.5vw,1.3rem);text-transform:uppercase;font-weight:800}
.fit h3 i{font-size:28px;color:var(--red)}
.fit-yes h3 i{color:var(--teal)}
.fit ul{margin:18px 0 0;padding:0;list-style:none;display:grid;gap:12px}
.fit li{position:relative;padding-left:22px;font-size:16px;line-height:1.55;color:#34343a}
.fit li::before{content:"✱";position:absolute;left:0;top:0;font-family:var(--sym);color:var(--red)}

/* Що буде після заявки (у формі) */
.after{margin-top:28px;padding:20px 22px;border-radius:18px;background:rgba(255,255,255,.06);box-shadow:inset 0 0 0 1px rgba(255,255,255,.14);position:relative}
.after-t{display:block;font:800 13px/1.2 var(--wide);letter-spacing:.08em;text-transform:uppercase;color:#fff}
.after ol{margin:14px 0 0;padding:0 0 0 20px;display:grid;gap:10px;color:#D0D0D6;font-size:15.5px;line-height:1.5}
.after ol b{color:#fff}

@media (max-width:1080px){ .steps{grid-template-columns:repeat(2,minmax(0,1fr))} }
@media (max-width:900px){ .about,.fit{grid-template-columns:1fr} }
@media (max-width:560px){ .steps{grid-template-columns:1fr} .about-list li{padding:18px 18px 18px 58px} .about-list li::before{left:18px;top:18px} }

@media (max-width:560px){.stat b{font-size:min(clamp(1.7rem,8.4vw,2.2rem),19.5cqi)}}

/* пометка «від імені агенції» на кейсах Makvin PR (17.10) */
.case-ag{margin:6px 0 0;font-size:12px;line-height:1.4;color:var(--muted)}
.cdlg-ag{margin:14px 0 0;font-size:13px;color:var(--muted)}
/* 17.10 логотипи клієнтів (Savor, Sunray) */
.case-logo{display:block;height:44px;border-radius:10px;background:#fff;box-shadow:0 2px 10px rgba(0,0,0,.14);position:relative}
.case-logo.sq{width:56px;height:56px;object-fit:cover}
.case-head .case-logo.sq{top:14px}
.case-logo.wide{width:auto;padding:12px 12px;box-sizing:border-box}
.case-head .case-logo{position:absolute;top:18px;right:18px;z-index:1}
.case-head.has-logo .case-title{margin-top:14px}

/* 18.10: якорі не ховаються під липку шапку (вибір ніші в Hero спускає до #cases) */
#cases,#lead{scroll-margin-top:96px}

/* 18.10 Вадим: блок-бонус під чотирма кроками «Як працюю» — подарунок висить над карткою */
.bonus{position:relative;margin-top:44px;padding:8px;border-radius:var(--r-card);background:rgba(221,5,17,.06);box-shadow:0 0 0 1px rgba(221,5,17,.16)}
.bonus-core{border-radius:var(--r-core);background:var(--paper);border:2px dashed rgba(221,5,17,.35);padding:30px 28px 28px;padding-right:150px}
.bonus-ic{position:absolute;top:-34px;right:40px;width:92px;height:92px;border-radius:26px;background:var(--red);color:#fff;display:grid;place-items:center;font-size:54px;
  transform:rotate(-8deg);box-shadow:0 20px 34px -14px rgba(221,5,17,.75)}
.is-anim .bonus-ic{animation:bob 5s ease-in-out infinite}
.bonus-tag{display:inline-block;background:var(--ink);color:#fff;font:800 12px/1 var(--wide);letter-spacing:.05em;text-transform:uppercase;padding:7px 11px 8px;border-radius:8px}
.bonus h3{margin:14px 0 10px;font-size:clamp(1.02rem,1.3vw,1.18rem);line-height:1.2;text-transform:uppercase;font-weight:800}
.bonus p{margin:0;font-size:15.5px;line-height:1.55;color:#34343a;max-width:72ch}
.bonus small{display:block;margin-top:10px;font-size:13.5px;font-weight:600;color:var(--red)}
@media (max-width:560px){ .bonus-core{padding:56px 20px 22px} .bonus-ic{width:72px;height:72px;font-size:42px;right:20px;top:-28px} }

/* 18.10 Вадим: фото з телефоном і форма — один блок. Ліворуч кадр (обрізаний до Вадима й монітора), праворуч заголовок і форма */
.lead-merged{grid-template-columns:minmax(0,1.05fr) minmax(0,1fr);grid-template-rows:auto 1fr;grid-template-areas:"photo side" "after side";align-items:start;row-gap:24px}
.lm-photo{grid-area:photo;position:relative;border-radius:22px;overflow:hidden;aspect-ratio:1180/941;container-type:inline-size;background:#0B0B0C;box-shadow:0 0 0 1px rgba(255,255,255,.1)}
.lm-photo picture,.lm-photo img{position:absolute;inset:0;width:100%;height:100%;display:block;object-fit:cover;object-position:0 50%}
/* напис на видимій частині монітора: координати кадру 1672 px перераховані на обріз 1180 px */
.lm-photo .outro-scr{left:65.5%;top:31.2%;width:17.3%;height:14%;font-size:1.63cqw}
.lm-photo .outro-scr span{font-size:.88cqw;margin-top:.6cqw}
.lm-side{grid-area:side}
.lm-side .eyebrow{background:rgba(255,255,255,.08);color:#fff;box-shadow:0 0 0 1px rgba(255,255,255,.14)}
.lm-side h2{margin:16px 0 24px;font-size:clamp(1.7rem,2.9vw,2.7rem)}
.lm-side > p:not(.picked){margin:14px 0 24px}
.lm-after{grid-area:after;margin-top:0;align-self:start}
@media (max-width:820px){
  .lead-merged{grid-template-columns:minmax(0,1fr);grid-template-rows:none;grid-template-areas:"photo" "side" "after"}
  .lm-photo{aspect-ratio:752/941}
  .lm-photo .outro-scr{display:none}
}
@media (max-width:400px){ .lead-form .btn{padding-left:18px;font-size:15px;gap:8px} }

/* 18.10 Вадим: скрин у кейсі можна збільшити */
button.cdlg-shot{display:block;width:100%;padding:0;border:0;position:relative;cursor:zoom-in;font:inherit}
.zoom-pill{position:absolute;right:12px;bottom:12px;display:inline-flex;align-items:center;gap:6px;padding:8px 14px 8px 11px;border-radius:999px;background:rgba(11,11,12,.82);color:#fff;font:700 13px/1 var(--sans);box-shadow:0 8px 20px -8px rgba(0,0,0,.5);transition:background .2s}
.zoom-pill i{font-size:17px}
button.cdlg-shot:hover .zoom-pill{background:var(--red)}
.zdlg{width:100vw;height:100dvh;max-width:none;max-height:none;margin:0;padding:0;border:0;background:rgba(11,11,12,.94);overflow:hidden}
.zdlg::backdrop{background:transparent}
.zdlg-box{position:absolute;inset:0;overflow:auto;display:flex;padding:56px 16px 64px;overscroll-behavior:contain;cursor:zoom-out}
.zdlg-box img{display:block;flex:none;margin:auto;height:auto;max-width:none;border-radius:10px;cursor:zoom-in;user-select:none;-webkit-user-drag:none;background:#fff}
.zdlg.is-zoomed .zdlg-box img{cursor:grab}
.zdlg.is-zoomed .zdlg-box img:active{cursor:grabbing}
.zdlg-bar{position:absolute;top:12px;right:12px;display:flex;gap:8px;z-index:1}
.zdlg-bar button{width:44px;height:44px;border-radius:999px;border:0;background:rgba(255,255,255,.14);color:#fff;font-size:20px;display:grid;place-items:center;cursor:pointer;backdrop-filter:blur(6px)}
.zdlg-bar button:hover:not(:disabled){background:#fff;color:var(--ink)}
.zdlg-bar button:disabled{opacity:.35;cursor:default}
.zdlg-hint{position:absolute;left:0;right:0;bottom:18px;margin:0;text-align:center;font:600 13px/1.3 var(--sans);color:#A5A5AD;pointer-events:none}
.zdlg.is-zoomed .zdlg-hint{opacity:0}
.geo-pill{position:absolute;right:12px;top:12px;display:inline-flex;align-items:center;gap:5px;padding:7px 12px 7px 9px;border-radius:999px;background:#fff;color:var(--ink);font:700 12.5px/1 var(--sans);box-shadow:0 6px 18px -8px rgba(0,0,0,.45),0 0 0 1px var(--line)}
.geo-pill i{font-size:16px;color:var(--red)}

/* 18.10 Вадим: кілька скринів у кейсі — стрічка зі стрілками, гортається й пальцем */
.cshots{position:relative;margin-top:16px}
.cshots .cdlg-shot{margin-top:0}
.cshots-track{display:flex;align-items:flex-start;overflow-x:auto;scroll-snap-type:x mandatory;scrollbar-width:none;overscroll-behavior-x:contain}
.cshots-track::-webkit-scrollbar{display:none}
.cshot{flex:0 0 100%;min-width:0;margin:0;scroll-snap-align:start}
/* висота стрічки = висота поточного скрину (ставить cases.js), щоб широка таблиця не стояла з порожнечею */
.cshots.is-many .cshots-track{overflow-y:hidden;transition:height .3s ease}
.cshots-nav{display:flex;align-items:center;justify-content:center;gap:14px;margin-top:12px}
.cs-btn{display:grid;place-items:center;width:44px;height:44px;border-radius:999px;border:1px solid var(--line,#d9d9dc);background:#fff;color:var(--ink);font-size:20px;cursor:pointer;transition:background .2s,color .2s,border-color .2s}
.cs-btn:hover:not(:disabled){background:var(--ink);color:#fff;border-color:var(--ink)}
.cs-btn:disabled{opacity:.35;cursor:default}
.cs-num{min-width:54px;text-align:center;font:600 14px/1 var(--sans);color:var(--muted)}
.cs-num b{color:var(--ink)}
/* 18.10: країна в куті картки, поруч із «Розбір кейсу» */
.case-foot{margin:auto 6px 0;display:flex;align-items:center;justify-content:space-between;gap:10px;flex-wrap:wrap}
.case-foot .case-more{margin:0}
.case-geo{display:inline-flex;align-items:center;gap:5px;padding:6px 11px 6px 8px;border-radius:999px;border:1px solid var(--line);color:var(--ink);font:700 12.5px/1 var(--sans);white-space:nowrap}
.case-geo i{font-size:15px;color:var(--red)}
.case-geo{margin-left:auto}
.case-foot{gap:6px}.case-geo{gap:4px;padding:6px 9px 6px 7px;font-size:12px}.case-geo i{font-size:14px}
/* 18.10: ряд категорій тягнеться мишкою, стрілки й затінення по краях, коли є що гортати */
.tabs-wrap{position:relative}
.tabs-wrap .tabs{cursor:grab;user-select:none;-webkit-user-select:none}
.tabs-wrap .tabs.is-drag{cursor:grabbing}
.tabs-wrap .tabs.is-drag .tab{pointer-events:none}
.tabs-wrap.can-r .tabs{-webkit-mask-image:linear-gradient(90deg,#000 calc(100% - 90px),transparent);mask-image:linear-gradient(90deg,#000 calc(100% - 90px),transparent)}
.tabs-wrap.can-l .tabs{-webkit-mask-image:linear-gradient(90deg,transparent,#000 90px);mask-image:linear-gradient(90deg,transparent,#000 90px)}
.tabs-wrap.can-l.can-r .tabs{-webkit-mask-image:linear-gradient(90deg,transparent,#000 90px,#000 calc(100% - 90px),transparent);mask-image:linear-gradient(90deg,transparent,#000 90px,#000 calc(100% - 90px),transparent)}
.tabs-arr{position:absolute;bottom:8px;width:44px;height:44px;border-radius:50%;border:0;background:var(--ink);color:#fff;display:none;align-items:center;justify-content:center;font-size:18px;cursor:pointer;z-index:2;box-shadow:0 6px 16px -6px rgba(0,0,0,.5)}
.tabs-arr-l{left:0}.tabs-arr-r{right:0}
.tabs-wrap.can-l .tabs-arr-l,.tabs-wrap.can-r .tabs-arr-r{display:inline-flex}
@media (hover:none){.tabs-arr{display:none!important}}
/* 18.10 Вадим: гео червоне — червона плашка, білий текст, шпилька в білому кружечку */
.case-geo,.geo-pill{background:var(--red);border:1px solid var(--red);color:#fff;box-shadow:none;padding:4px 10px 4px 4px;gap:6px}
.case-geo i,.geo-pill i{display:inline-grid;place-items:center;width:20px;height:20px;border-radius:50%;background:#fff;color:var(--red);font-size:13px}
.geo-pill{box-shadow:0 6px 18px -8px rgba(0,0,0,.45)}